01The Color Guide
From the language and meaning of color to a palette with clear roles, contrast and color blindness, and from screen to print.
Six practical guides that take you from choosing your first color and font to building a logo and a complete visual identity, plus how to price your work and deal with clients. Illustrated examples, exercises, and rules you can apply from day one. Written in Egyptian Arabic.
A clear, connected path instead of learning everything at random. The same five brands follow you from the first handbook to the last.
Choose your colors with logic, not taste alone.
Build a type system that speaks for the brand.
Grids, spacing and visual hierarchy.
From brief to concept to delivery.
Turn every element into one complete system.
Briefs, pricing, contracts and payments.
Browse sample pages from any book, or download it straight to your device. All books are free, with an interactive index that takes you to any chapter.
01From the language and meaning of color to a palette with clear roles, contrast and color blindness, and from screen to print.
02Anatomy of Arabic letters, the psychology of type, pairing Arabic with Latin, spacing and licensing.
03Alignment, white space and hierarchy, a spacing system, and grids for social media, print and apps.
04From brief and sketch to Arabic logotypes and letter customization, variations, testing and delivery.
05Brand personality and voice, supporting elements, applications, writing the brand guidelines (Guidelines) and templates.
06Answering “how much?”, calculating your rate, proposals and contracts, payments and revisions, plus ready-to-copy messages.
The tool grew into its own page: type your text, choose your colors and fonts, see it on a post, a button or a sign, and let the font advisor make suggestions.
A great designer doesn't only know what to do. They know why they do it.
MOHAMMED BAHAAUDDIN / 2026The series is built to move you from random trial and error to conscious design decisions. Every guide combines explanation, illustrated examples, case studies, exercises and checklists.
Yes. All six handbooks are free to download as PDFs from this page.
If you're new to design, go in order starting with color. If you're already working, start with the book that covers the problem you're facing; every book points to related chapters in the others.
No. The books explain the thinking and the decisions, and you can apply them in any app: Illustrator, Figma, Photoshop or Canva.
Click any item in the index to jump to its page, and every page has a button back to the index or the cover. It works in regular PDF apps like Acrobat, Preview and your browser.
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